Google research predicts that over one-fourth of all searches will be performed on a mobile device by 2016. Dealer.com’s own data backs that trend up.

Google+ has more likes than Facebook in terms of how users rank it, according to the American Customer Satisfaction Index. Google’s social layer, which includes location based search tool Google+ Local, tied Wikipedia for top social media site in the survey. Why do customers approve so overwhelmingly of Google’s search plus social mash-up?

Think blogging is a waste of time? Think again. When done regularly, quality blog posts introduce fresh content to websites. This entices search engines to crawl sites, which in turn helps to promote overall visibility, page rankings, keyword rankings, conversion rates – even backlinks. Of course, it’s not all about key performance indicators (KPIs)..

In order to stay sustainably energetic, maintain health, and to attract your customers you, must have an energy that they are drawn towards. Manipulation of these 6 foundational principles is key, along with occasional sun exposure.

Let’s discuss the move away from Google Places towards the new Google+ Local pages, how they affect your customers, and what you need to know about the shift in local search. The good news is that this change is gradual. The better news is how much more valuable your reviews have just become.

We tend to think of the Internet in terms of its reach. Online, we can connect with people in the most remote places on earth, and store huge amounts of data in a far-off “cloud.” Even the name World Wide Web sounds like a far cry from our comfortable dealership confines. But when we look at where automotive technology is going, the web starts to become a lot less “worldwide,” and a whole lot more local.