Chrysler Certified Social
SocialRelationship Manager (SRM) brings the brand-building power of every major social media channel to your ControlCenter. Easy-to-use features focus on the four most critical aspects of dealership social strategy: group-wide reputation management, content generation and publication, inventory marketing, and analytics. All combine into one intuitive interface, aligning your social marketing into your overall digital strategy while deepening customer loyalty and engaging new buyers on the social sites they visit every day.
Connect with Customers – on Every Channel
SRM simplifies content creation, publication, and engagement on every major social network. Approve and post unique text, photos, and video, or share rich content suggested from OEMs, review sites, or any favorite content location – all from ControlCenter. Syndication enables your social media correspondence to synchronize with your website content, providing consistent and current messaging across all external channels.
Monitor Your Reputation
Car shoppers start looking online first, which is why it’s critical for your dealership to maintain its good standing. Dealer.com’s SRM helps you both manage and monitor your online reputation in order to boost the buzz surrounding your business. Track your dealership’s reputation across all critical social networks and rating sites, receive notifications of important social activity, and automatically contact customers to generate rave reviews.
SRM combines comprehensive analytics with expansive insights into every channel. All analytics are configurable and scalable – from the single-point to group level – and integrated with overall digital metrics within ControlCenter.
Market Your Vehicles to Social Shoppers
By harnessing the automation of the Dealer.com platform, SRM markets your inventory accurately and effectively on Facebook. Deliver current inventory, incentivize shoppers with unique discounts, synchronize valuable OEM and dealership information, and showcase glowing reviews to reach the customers on the most popular website in the world.