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Schedule of Events

Day 1 - February 4th

Visit Booth #3301:

1pm PST- Presentation by Facebook at the Dealer.com Booth

All Day - Pick up your VIP pass for Client Appreciation Party at Haze

All Day - On Demand presentations at our Innovation Stations

Day 2 - February 5th

Visit Booth #3301:

11:30am PST - Presentation by Facebook at the Dealer.com Booth

All Day - On Demand presentations at our Innovations Stations

Day 3 - February 6th

Visit Booth #3301:

All Day - On Demand presentations at our Innovations Stations

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Read What People Are Saying About NADA 2012

The Latest Industry Research - Downloads for Dealers

Social Media and the New Automotive Purchase Cycle
Dealer.com, DriverSide and GfK Automotive Research have partnered to conduct the most extensive study to date on the impact of social media on car buying.

Social Media Dos & Don'ts
Best Practices for Social Media and the Dealership outlines some practical steps you can take to use social media effectively at your dealership.

The Dealer.com Website Platform - What's New?
Visit us at Booth #3301 for live demos on our our latest and greatest website platform technology. We'll have workshops, demos, music, give-aways and more!

Facebook Presentations
Phillip Rather and Ben Feldman of Facebook will join our very own Matt Murray and Mike DeCecco of Dealer.com at Booth #3301 for presentations on How Social Media Sells Cars.

Feb. 4 at 1:00pm PST - Facebook Presentation - How Social Media Sells Cars
Feb. 5 at 11:30am PST- Facebook Presentation - How Social Media Sells Cars

Live Innovation Stations
Stop by Booth #3301 for on-demand presentations on our latest technology and product reveals:

Website Platform - Learn what's new with the Dealer.com Digital Website Solution and how we've included all of today's digital marketing essentials into one well-priced package.
Social Media Marketing - Find out how our easy-to-use SocialRelationship Manager can help you generate rave reviews and proactively build your social presence all from one location.
Inventory Management Solution - We've added new inventory merchandising features to our Inventory Management solution, including a mobile app allowing you to easily photograph and instantly add it to your online inventory.
Digital Advertising - We've taken an all-new Display Advertising tool and combined it with our award-winning paid search platform, TotalControl Dominator! Find out about the new Dealer.com Advertising Package and our latest product offering in online advertising.

NADA 2012 Live
Want to find out the latest innovations to the Dealer.com Platform but can't make it to NADA?

We'll be revealing the latest product releases and showcasing some of the innovators behind our latest solutions LIVE at 2pm PST on Saturday, February 4 and Sunday, February 5, 2012. Tune in here, NADA Online, for a live feed from the showroom floor!

Press Releases

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Client Testimonials

It was important that we aligned ourselves with a company that’s predicting the future.
Alan Krutsch, Walser Auto Group
At Dealer.com, Internet Marketing is their passion. It’s what they live and breathe, so we know that they will be on the leading edge.
Dan Boismer, Suburban Collection
The changes we’ve noticed since we’ve switched over have been absolutely dramatic. Not only has our conversion rate increased but our time on site is up...people used to spend 4-5 minutes on our site, now it’s almost 8.
Mike Nazworth, BDC Manager, Heyward Allen Toyota Scion
Everyday we are told about how great our site is and how easy it is to get information from. We recently started a billboard campaign called "Shop in Your Underwear at Stevebaldo.com" to capture the majority of customers already online doing...
Sheila K. Snyder, Steve Baldo Dealerships