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Dealer Dot Com, Inc.: Privacy Policy

Dealer Dot Com, Inc. ("Dealer.com") takes your privacy seriously and is committed to safeguarding your privacy online. Because we do gather certain types of information from visitors to our sites, we have developed a privacy statement to help you understand the terms and conditions surrounding the collection and use of that information. This statement discloses the types of information we gather, how it is used, and how you can gain access to and edit any data that we've collected about you at any time.

Guiding Principles:

Dealer.com respects the privacy of individuals who visit our Web sites, send us e-mail, or participate in features/services we offer online. Accordingly, our policy regarding online privacy has been developed using the following guiding principles:

Dealer.com collects information online primarily to provide our visitors with a more relevant experience on our sites. When doing so, we will make every reasonable effort to avoid excessive or irrelevant collection of data. Dealer.com will take reasonable physical, electronic and managerial measures to safeguard and secure any information you provide to us (e.g. data will be stored in protected databases on secured servers with restricted access). Dealer.com will not share any information you've provided to us with anyone without your consent other than to provide the service you've requested.

Non-Personally Identifiable Data:

Anytime you visit our Web site, we may gather certain non-personally identifiable information regarding the means you use to access our site. This information may include the type and version of your browser, your service provider, your IP address and any search engine you may have used to locate the site. We use this information to help diagnose problems with our server, administer the Web site, and compile broad statistical data. In addition, we gather certain navigational information about where you go on our Web sites. This information enables us to determine which areas of the Web sites are most frequently visited and helps us to tailor the sites to the needs and interests of our online visitors. Such information is gathered by us in the aggregate and will not be associated with a specific individual without that individual's consent.

Information Voluntarily Provided:

Any information you provide to us (i.e. name, e-mail address, etc.) when you register for an event, "Contact Us," request newsletters, information, or use any of the other interactive portions of our Web sites, is securely maintained on our Web server and internal systems. This information may be used to provide you with information you've requested about our company, our products and our services, or to provide you with special notices. You may opt out of receiving future communications at any time (see opt-out procedures below). This data may also be used to tailor your experience on our sites by providing content that is relevant to your interests and geographic region.

Disclosure of Personal Information:

Dealer.com understands the importance of your privacy. We collect and maintain the personal information for our use and our subsidiaries. We do not sell, rent, or trade consumer information to third parties, other than as described below, and never without your consent.

Business Partners:

Dealer.com may partner with select retailers and other companies at various times to provide expanded services to our site visitors. As part of such a relationship, we may share with these companies the use of certain interactive Web site functions (e.g., when registering for events). Information provided by site visitors through the use of such interactive functions may be available to both Dealer.com and our partners. In addition, note that such third party's may provide access to additional privacy policies related to the service, which should be reviewed by you.

Business Transfers:

In the event that Dealer.com sells or transfers a particular portion of its business assets, user information may be one of the business assets transferred as part of the transaction. If substantially all of the assets of Dealer.com are acquired, user information may be transferred as part of the acquisition.

Compliance with Law/Safety:

Dealer.com may disclose specific personal information based on a good faith belief that such disclosure is necessary to comply with or conform to the law or that such disclosure is necessary to protect the users of our Web sites, the sites themselves, or the public.

With Consent:

Other than as set forth in this Privacy Policy, you will be notified when any personally-identifiable information about you may be shared with third parties, and you will be given the opportunity to decline to share that information.

Use of Cookies:

Dealer.com may use a browser feature known as a "cookie." Cookies are small files placed on your hard drive that assist us in providing you with a customized browsing experience. Dealer.com uses cookies to provide you with the convenience of not having to reenter information, such as user IDs and passwords, multiple times during your visits to our Web sites. Cookies can also be utilized to help us provide you with information targeted to your interests, based upon your prior browsing on our Web sites. The "help" section of the toolbar on most browsers will inform you on how to prevent your browser from accepting new cookies, how to have the browser notify you upon the receipt of a new cookie, or how to disable the use of cookies completely. As our Web sites have been designed to take advantage of the use of cookies, should you configure your browser to decline their use, certain features of our Web sites may not function correctly and you may be required to renter any user IDs and passwords more frequently

Accessing Our Web Sites from Outside of the United States:

If you are visiting our Web site from a location outside of the U.S., your connection will be through and to servers located in the U.S. Any information you provide during your visit will be processed and maintained on our Web server and other internal systems located within the U.S.

External Links:

Our Web sites contain links to other sites. Any such links are provided solely as a convenience to you. Dealer.com is not responsible for the privacy practices or the content of such Web sites. To help ensure the protection of your privacy, we recommend that you review the privacy policy of any site you visit via a link from one of our Web sites.

Public Forums:

Our Web sites may make chat rooms, forums, message boards, and/or news groups available to its users at various times. Please remember that, unless otherwise stated, any information that is disclosed in these areas becomes public information and you should exercise caution when deciding to disclose your personal information in these areas.

Opt-out Procedures:

You may always opt-out of receiving future communications from Dealer.com. Our sites allow users to opt-out of receiving such communications at the point where personal information is requested, or through other means as identified.

Children's Privacy:

This web site is not directed to children under the age of thirteen, and we do not knowingly collect personal information from children under the age of thirteen on the site. If we become aware that we have inadvertently received personal information from a visitor under the age of thirteen on the site, we will delete the information from our records.

Updates to Our Privacy Statement:

This Privacy Policy may be updated periodically and without prior notice to you to reflect changes in our online information practices. The updated Privacy Policy will be posted at this location and will cover the collection of data from that point forward. Please check back from time to time to be aware of any changes to the Privacy Policy.

Agreement to Privacy Policy:

Your use of this site constitutes acceptance of the provisions of the Dealer.com Privacy Policy and your continued usage after such changes are posted constitutes acceptance of each revised Privacy Policy. If you do not agree to the terms of this Privacy Policy or any revised policy, please exit the site immediately.

Contacting the Web Sites:

If you have questions concerning this Privacy Policy or the practices of these sites, you may contact us by calling 802.658.0965, or by writing to us at Dealer.com, 1 Howard Street, Burlington, Vermont 05401.

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