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What Happens When Display Advertising Gets Even Smarter

What Happens When Display Advertising Gets Even Smarter

  It’s not that Dealer.com Display Advertising was lacking intelligence. It’s just that now Display has grown even smarter.   Let us explain.   In early 2017, we launched nGauge, a Dealer.com Analytics product that examines various shopper engagement behaviors with a Dealer.com Website and assigns a quality score to each website visit. The higher the … Continued

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