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3 Reasons to Make Digital Video Advertising a Priority Now

3 Reasons to Make Digital Video Advertising a Priority Now

For some automotive marketers, the decision embark on a video advertising campaign may still be undecided. If you are in this camp, you may be losing valuable time and impressions to your competitors. Here are three reasons why you should be including video in your dealership advertising mix.
Questions to Ask Yourself Before Investing in Digital Video Advertising

Questions to Ask Yourself Before Investing in Digital Video Advertising

By Jon Torrey, Dealer.com Senior Product Manager  Digital video advertising has proven to be an effective channel for reaching audiences and converting new customers. Given its track record for success, there is a surprising shortage of companies taking advantage of the medium.  The reason why is simple—they do not have the video assets or production capabilities to do so. This hurdle means video advertising is a historically … Continued

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