August 10, 2011 (Burlington, VT) – Dealer.com, the global leader in automotive Internet marketing solutions, today announced that marketing and communications professional Eliza Kelly has been named Vice President of Marketing for the company. In her role, Kelly is responsible for marketing strategy, corporate communications and solutions marketing programs to support the company’s significant investment in research and development.
Kelly brings more than 15 years experience in the communications and marketing field, including nine years in various marketing leadership roles at Cobalt, a provider of automotive marketing services, as well as strategic consulting roles for a variety of other automotive technology companies.
“We are thrilled to have Eliza join the executive team and lead our marketing efforts during this time of growth,” said Rick Gibbs, President and Chief Technology Officer of Dealer.com. “Her deep automotive industry experience will be instrumental in continuing to create unique engagement opportunities with our customers and prospects, grow demand generation and strengthen the Dealer.com brand.”
“I am extremely excited to take on this new responsibility and work with our innovative and energetic marketing team,” said Kelly. “The pace of product innovation on an industry-leading platform provides numerous creative marketing opportunities. I look forward to advancing the marketing and communications initiatives at Dealer.com while further supporting the long-term branding of the company and its products.”