Dealer.com Partners with DriverSide to Bring Service and Retention Tools to Auto Dealer Websites

 

Posted on April 21st, 2010

April 20, 2010 (Burlington, VT) – Dealer.com, the global leader of online marketing solutions for auto dealers, today announced an exclusive partnership with DriverSide, provider of the ultimate website for car owners and the most comprehensive customer attraction and retention program for the auto industry.

The two companies are partnering in an exclusive agreement to launch a series of products for new and used car franchises, the first of which will add robust fixed-ops content to Dealer.com’s industry leading platform. A full line up of further Fixed Operations and service marketing products will follow in coming months.

“Dealer.com is the clear leader in the dealership website space and we are pleased to partner with them to add our unique garages to their sites,” stated Jad Dunning, DriverSide CEO and Founder. “Customers appreciate the convenience and ease of having their personalized vehicle information online, and dealers benefit from the enhanced shopper engagement and service. It’s a cost-effective, innovative way for dealers to help protect their customer base. Everyone wins in this partnership.”

“We are very excited to work with DriverSide, the industry leader in customer attraction and retention. Dealers can look forward to a powerful line-up of new products as a result of the partnership between these two expert companies,” said Dean Evans, Dealer.com Chief Marketing Officer. “Dealer.com has long been known for keeping our dealers 2-4 years ahead of the competition with our technology investment. We are adding to this by also providing our dealers with the ultimate in fixed operations marketing. These fixed operations products are at a level beyond anything that has ever existed in the industry and will only be available from Dealer.com.”

About DriverSide?

Recognized by CNET as the best site to use to maintain a vehicle, Driverside.com is the first website specifically designed for automobile owners. DriverSide allows consumers to save money on servicing and maintenance costs, diagnose car problems as well as buy and sell automobiles. DriverSide’s in-house editorial staff offers useful advice on how to own and operate a vehicle and new and used auto reviews. The site’s community features allow consumers to participate in forums, meet other owners of a particular vehicle, share knowledge, and post reviews on mechanics and dealers. The company also works with businesses across the auto industry to provide comprehensive programs designed to attract and retain customers and increase profits. The award-winning website has been featured in the New York Times, USA Today, and the Wall Street Journal and on Good Morning America.