In-depth digital insight, at Hotel Monaco Pittsburgh
All digital. All inclusive.
Dealer Days brings top dealers together with Dealer.com and Cox Automotive leaders for in-depth training, personalized strategic insight, and visionary keynotes from the industry’s top strategists. Accommodations – including hotel, breakfast, lunch and cocktail reception – are all on us! The event takes place at the Hotel Monaco on Thursday, June 23. We look forward to seeing you!
Dealer Days Pittsburgh accommodations – including hotel, breakfast, lunch and cocktail reception – provided by Dealer.com at Hotel Monaco.
Agenda – June 23rd, 2016
Hotel Monaco, Sheffield Ballroom
New agenda items and speakers may be added.
8:30 – 9:30 AM: Breakfast in Sheffield Foyer
9:30 – 9:45 AM: Welcome and Introduction John Jones, Account Executive
9:50 – 10:20 AM: Transforming Automotive Retail: Dealer.com, Cox Automotive, and the Opportunities of the Digital Future.
Jai Macker, VP of Strategic Solutions
10:30 – 11:00 AM: How to Create and Control Deals Online.
Mike Burgiss, VP of Digital Retailing
11:00 – 12:00 PM: 1:1 Demos and Consultations with Dealer.com Strategists and Analysts
12:00 – 1:00 PM: Lunch/Network in Sheffield Foyer
1:05 – 1:30 PM: Bing and Today’s Automotive Landscape.
Rachel Rogowin, Senior Client Development Specialist, Bing
1:30: 2:30pm: Content Rules: Google, Mobile, and the Keys to Effective Content Strategy. Dave Pye, Digital Marketing Director, Dealer.com
2:30 – 3:30 PM: 1:1 Consultations with Dealer.com Strategists and Analysts
3:30 – 3:45 PM: Break
3:45 – 4:30 PM: Afternoon Keynote: The Advertising Advantage, Pittsburgh-area Consumer Trends, and how to Capitalize Using Integrated Campaigns. Andy MacLeay, Director of Digital Marketing
4:30: Q&A and Wrap-up w/ John Jones
4:30 – 7:00 PM: Cocktail Reception in Rialto Rooftop & Suite