There’s no shortcut to the top of the search results pages. Dealers who look to the future and embrace SEO as part of a holistic digital strategy centered on engaging, high-impact content will garner the greatest search engine visibility, and the traffic and leads that follow.
That is why Dealer.com SEO is more than a service. It’s a strategic partnership.
Our teams work with each dealer to understand specific goals and draw from industry-leading search engine expertise, market-leading data, end-to-end technology platform, and the industry’s largest team of automotive SEO and content professionals. The results are proven: You’ll enjoy enhanced visibility and significantly elevated website engagement and leadflow – all delivered with maximum efficiency.
Our Managed SEO partnership is proven. In a recent Dealer.com Premium SEO Performance Study, we looked at the average lift in KPI’s for our Premium SEO package and found, on average, the following benefits after just 1 year on the service:
- 49% more visits.
- 57% more organic visits.
- 53% more form submissions.
- 33% more VDP views.
To see a strategic SEO partnership in action, download the case study to discover how SEO is helping a dealer achieve record-setting results.
Expertise, experience, and execution.
Dealer.com SEO partnerships harness the auto industry’s leading technology platform, as well as a robust collection of dedicated SEO copywriters, analysts, and program and product managers. Four key factors drive the process:
- Continuous, dealership-specific service: Dealers have direct access to Senior SEO Analysts, who work to understand your particular goals and map proven strategy to the industry’s best-trained, best-equipped SEO teams.
- Immediate implementation: As both SEO and Dealer.com platform experts, our teams immediately execute on your particular SEO opportunities. This efficiency ensures consistent, continuous visibility across the search engines.
- Data-backed strategy: Our professionals leverage the combined expertise of the industry’s largest collection of automotive shopper data, aligning your particular goals with ironclad, proven content strategies. This combination of SEO mastery and automotive shopper data is unmatched in the industry.
- Transparency and trust: Monthly strategy calls ensure your SEO investment consistently accomplishes your goals, and results are compiled into comprehensive reports tailored to your specific car dealership SEO strategy.
Visibility and performance where it matters
To ensure your inventory consistently reaches likely buyers, SEO teams optimize for local reach. Content strategies vary by dealership and can range from optimizing your Google+ local page to creating custom content designed to help connect local buyers to your dealership – including blog posts, news articles, new make/model pages, and other specific dealership informational resources. The approach is proven to elevate performance across your digital strategy, including higher rankings across the search engines, increased visits to your website and more leads from qualified visitors.
- Visits – Total traffic to your website
- Organic Visitors – Search engine traffic
- Form Submissions – Leads from qualified visitors
- Visibility – Rankings in major search engines over time