In every industry, there are top performers who separate themselves from the pack by achieving results that go above and beyond what others manage to accomplish. But, they also separate themselves through their daily actions, by differences in the way they approach operations. These discerning dealers are thriving — and they’re sharing the secrets of their success.  

Instead of staying stuck in a rut of past practices, these dealers are leveraging data to deliver targeted advertising messages and investing in digital solutions that personalize every step of the car-buying journey.

Take an in-depth look at how some savvy dealerships managed to thrive during a down economy to become both more profitable and more efficient.