Reminder: New Policy for Advertising Non-Genuine Parts & Accessories


Jan 15 09:42 pm


Effective January 1, and consistent with existing policies, retailers may not promote any non-Genuine Subaru Parts or accessories on customer-facing Parts or Service assets when that asset is funded or reimbursed, in part or in total, by SOA or the Subaru Ad Fund (SAF). For more details click below! If you have specific questions, Subaru has requested that you direct them to