A Powerful Platform for Online Deal Making
As a digital retailing subscriber, you already know that shoppers can start and make deals with ease from the inventory pages on your website. But Dealer.com’s newest Digital Retailing solution, powered by Cox Automotive, delivers significant lead increases and higher website engagement, all within an easy-to-use workflow on Dealer.com’s new Vehicle Deals Pages.
Earlier in 2018, when we studied how shoppers engaged with digital retailing tools on Dealer.com websites, we found that location of the digital retailing tools is key to shopper engagement. Shoppers were 3x more likely to engage with Cox Automotive’s Digital Retailing tools aligned with pricing on VDPs versus Dealer.com’s legacy option that loads the tools beneath vehicle details. During this 6-month study, dealers with Cox Automotive Digital Retailing saw 23% more leads submissions.
So upgrade today, and leverage the power of Cox Automotive to engage and convert purchase-ready online shoppers on your Dealer.com website. Contact us today to find out how.