Starting Sales & Finance Together…Online

CreditPlus bridges the gap between sales and finance for consumers. Comprising our core credit program and (2) enhancement options – ‘Pick Your Payment’ and ‘PreQual’ – it delivers the industry’s leading online credit application and provides upfront access to exact near-final approved finance terms from your preferred lender programs. Best of all, all credit and finance filters are controlled by you, the dealer.


Get Pre-Approved in Seconds

The CreditPlus ‘Get Pre-Approved in Seconds’ program is an interactive online credit application thatinstantly pre-approves qualified customers for financing based on your defined credit criteria.  A short2-page application including streaming videos and chat/email/text integrations are all designed to createpowerful consumer engagement. The result, 1200%* conversion compared to long form credit applications, vehicle purchase rates > 50% **, and $202 cost-per-car-sold averages.


* Study, 2014

**IHS Automotive, Sales Match Analysis, 2014 


The CreditPlus PreQual enhancement option offers a consumer consented soft-pull, pre-qualification

with full credit report, real-time credit score and no adverse action, risk-based pricing or firm offer of

credit requirements. With simplified compliance requirements and $1.50 transaction costs, dealers

confidently move forward with pre-qualified customers and while capturing significant credit report and compliance cost savings.

Pick Your Payment

The CreditPlus ‘Pick My Payment’ enhancement option instantly provides applicants with their real credit score while matching their credit profile  and vehicle of choice to multiple lender programs – at the very front of the shopping/buying process.  Fueled by consumer expectations and powered by a breakthrough rules-based loan decision engine, the program goes significantly further than existing “yes/no” pre-approval platforms.   It is the first to provide qualified shoppers with direct access to real lender finance terms, from your preferred lender programs- all controlled by you, the dealer.

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