Archive Insight

Are the close rates for your digital retailing leads failing to outperform other generic lead sources? Join Amanda Hilerio, Dealer.com ecommerce Performance Manager and Bill Cress Dealer.com enterprise Performance Manager, as they discuss how your dealership can make changes to treat digital leads differently and meet shoppers at the proper stage. Join us on July 15, 2021 at 3 p.m. EDT to learn more.

As more people shop for cars online, your website will speak volumes about your business. What do you want it to say?

From browsing inventory and researching a model, to submitting a lead and reviewing your customer service, there are several points along the buying journey where you can differentiate your dealership and keep your customers coming back for more.

Learn how data and insights gathered during the consumer’s path to purchase can help you guide your customers through a more personalized and meaningful online buying experience.

The ability to make virtual car sales may have once been a nice to have, but dealerships who have embraced digital retailing are proving how critical it now is to success.