Archive Insight

Are Negative Reviews Discouraging Your Potential Customers?

Are Negative Reviews Discouraging Your Potential Customers?

You can do everything possible to give your customers an excellent buying experience, but if the right customer leaves the wrong kind of review, it can—and probably will—negatively impact future sales opportunities. That’s why it’s so important for your dealership to actively manage its reputation online, and that includes prioritizing the positive reviews and leveraging them in your marketing materials.
Celebrate Every Win to Elevate Your Online Reputation

Celebrate Every Win to Elevate Your Online Reputation

By Miranda Jonswold, Senior Social Media Coordinator  Contributors: Matt Murray and Jake Hughes, Widewail  For shoppers across the nation, being handed keys to a new vehicle and parting with a firm handshake were common gestures of a successful car-buying experience. However, recent events have weighed heavily on both businesses and consumers in recent months, and the normalcy of … Continued

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