Reach more parts and service shoppers, more effectively, with the most powerful dealership advertising solution.
Dealer.com Advertising is the industry’s leading digital advertising solution. It allows you to automatically connect your parts and services with your most likely customers, track and monitor ROI in real-time across your profit centers, and execute any strategy, at scale, adapting as the situation requires. For Toyota dealers who seek the most efficient way to unlimit their online parts and services opportunity, no other solution comes close. Dealer.com will execute Parts and Service Search, Retargeting, and Social campaigns for on and off platform clients.
Strategic Support and Partnership
You’re never on your own with Dealer.com Display Advertising. Our Media Consultants proactively partner with you to align your strategy with our technology, guiding you through your options – Paid Search, Retargeting and Display – engaging operational teams to consistently deliver optimally relevant parts and service ads. Once your dealership’s campaigns are underway, dedicated Advertising Analysts monitor them on your behalf, optimizing for relevance to ensure they’re served across the right websites or in the search engines at the ideal moment.
Dealer.com Paid Search, the foundation of your fixed operations advertising strategy, is the most awarded and most trusted paid search technology in automotive. Fully integrated with your service strategy, it’s proven to differentiate your dealership and capture the existing demand in your market.
The process of choosing a parts and service provider is different for every shopper, but most automotive shoppers visit up to 20 research sites prior to making a decision. That extensive research process is why over 85% or more of your dealership’s website traffic doesn’t convert on their first visit, and why a robust retargeting program is critical. Dealer.com Retargeting is the proven way to turn digital “be-backs” into customers. Retargeting campaigns deliver specifically curated galleries of relevant products and services to your prospects after they leave your site. Each ad reflects your strategy, keeping each customer connected to your dealership. Learn More
Fueled by the industry’s most powerful data-targeting technology, Dealer.com Display drives new customer demand more effectively than any other advertising technology. Strategically targeted campaigns deliver compliant and impactful parts and service ads to potential buyers virtually everywhere they travel online, influencing their decisions throughout their path to your service bays.