Ensuring dealer and manufacturer alignment and success.
At Dealer.com, we believe in the power of technology to break down barriers between dealers, manufacturers and consumers. Our advanced digital marketing technology was developed to address what consumers want in an online shopping experience, and our OEM Partnerships are tailored to leverage this technology to help dealers execute their individual digital strategies while thriving within manufacturer guidelines.
By bringing together a connected technology platform, performance- and data-driven strategy, and dedicated support, our dealers and manufacturers work together to succeed in engaging with today’s online consumer.
It’s a solution that’s trusted by more than 30 automotive brands.
Connected technology that enhances the shopper experience.
Dealer.com Seamless Websites, Advertising and Managed Services deliver a connected shopping experience—from Tier I to Tier III.
Seamless Websites allow dealers and manufacturers to configure every aspect of the consumer shopping experience while offering a progressive online to in-store digital retailing workflow that:
- Ensures brand continuity across manufacturer and retail sites
- Allows dealer control and flexibility within manufacturer brand guidelines
- Enhances consumer engagement and experience through consistent online shopping tools
Advertising automatically connects your inventory to the most qualified buyers in your market through:
- Superior audience targeting capabilities that generate and capture quality demand
- Utilization of consumer engagement behaviors pulled from Autotrader and Kelley Blue Book
- Coordinated incentives integration and strategic creative asset deployment
- Coop eligible solutions that take your investment further
Our Managed Services teams partner with you to execute creative, social and SEO strategies that drive quality traffic to your virtual and physical showroom. These expert strategists make your life easier by providing powerful content that fully:
- Strengthens your individual brand visibility across the digital landscape
- Aligns your digital marketing strategy with your manufacturer’s brand strategy
- Enforces compliant creative in adherence with manufacturer brand guidelines