Drive traffic, engagement, and leads with multichannel, data-powered, dealer-first advertising services. Benefit from a continuous flow of buying signals across the Cox Automotive portfolio.
Make an immediate impact and produce real results with Dealer.com Advertising solutions powered by exclusive Cox Automotive data, the largest, most comprehensive, first-party automotive data in the world.²
On average, dealers who used Dealer.com Advertising solutions saw an increase in quality site visits.
Customers on Dealer.com sites typically spend twice as long shopping on the dealer’s site.
Visitors who accessed a Dealer.com-powered site were more likely to pencil a deal.
Access the largest, most comprehensive, first-party automotive data available exclusively from Cox Automotive, including Autotrader and Kelley Blue Book. Future-proof your ability to target potential customers with accuracy and efficiency in the fast-approaching cookie-less world.
Grow customer connections, leads, and conversions with a multichannel marketing strategy, from social posts to paid search to Connected TV videos. All informed by a continuous flow of buying signals across the Cox Automotive portfolio.
Get a team of experts focused on making sure your advertising is seen by real humans. We make sure you get the most for your digital advertising dollar through leading fraud-busting powerhouses like HUMAN and the Trustworthy Accountability Group.
Your digital solutions should be more than the sum of their parts. Backed by Cox Automotive data, Dealer.com is part of the connected set of solutions that delivers elevated profits, next-level consumer experiences, and efficient workflows across all departments.
Capitalize on the best data in the industry with advertising solutions that connect with real car shoppers who are ready to purchase.
Digital advertising has evolved from a component of retail automotive marketing to the cornerstone of an effective targeting and selling strategy.
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Build your brand. Increase conversions and ROI with strategies and tools that maximize your digital program.
¹Statistics based on a Dealer.com study of 524 franchise dealers who subscribed to Experience Optimization over a six-month period from Jan 2020-June 2020. We compared visits when shoppers were exposed to personalized content vs when visits were not exposed to it.
²Statistics based on a Dealer.com study of 524 franchise dealers who subscribed to Experience Optimization over a six-month period from Jan 2020-June 2020. We compared visits when shoppers were exposed to personalized content vs when visits were not exposed to it.
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