Dealer Insights
Your go-to source for industry news, digital marketing best practices, and thought leadership to drive results at your dealership.
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Partner with SEO Experts to Pass the Competition
It has been a whirlwind year for the automotive industry. In order to keep pace with change, consumers are adopting new ways of navigating the vehicle ownership cycle while keeping themselves and their families safe. Whether they’re in the…
November 3, 2020
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Meet Consumers Anywhere
December 16, 2020
How many times have you heard that the customer is always right? Whether true or not, being able to…
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Advertise with Precision and Consistency
November 12, 2020
Most consumers and dealers would agree that 2020 has been a rollercoaster in more ways than one, and…
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Breaking Down the Online and In-store Divide for Shoppers
October 29, 2020
If you had a chance to tune in for the Cox Automotive Forward Focus session Breaking Down the Online…
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The Download on Shifting Consumer Preferences
October 16, 2020
Have you had a chance to watch the video recording of Dealer Forward Marketing Edition: Shifting Consumer…
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Make Intentional Changes to Make the Most of Digital Retailing
September 17, 2020
Make Intentional Changes to Make the Most of Digital Retailing While sales and service activity…
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Dealer.com to discontinue support of Internet Explorer 11
September 3, 2020
Microsoft has officially announced plans to end support for Internet Explorer 11 (IE 11) next…
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Five Questions Every Car Dealer Website Should Answer
September 1, 2020
By Bob George Today, almost all roads lead to a dealer’s website, even (and sometimes…
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Dealer.com’s New SRP Delivers Efficiencies for Consumers
August 13, 2020
No one likes detours. A wrong turn that requires renavigation is both frustrating and time consuming. And…
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Searchers, Browsers, and Tool Users: How Different Types of Car Shoppers Find What They Need with Dealer.com’s New SRP
August 13, 2020
Did you know that on average, your customers spend about 60% of their total shopping time online. That’s a…
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Give Your Customers Confidence in the Car Buying Process
July 29, 2020
More and more car buyers are looking for contactless or remote car buying and servicing…