Skip to content

AUTOTRADER
DEALER.COM
DEALERTRACK
KELLEY BLUE BOOK
vAUTO
VINSOLUTIONS
XTIME
MANHEIM

Support
1-855-COX-AUTO

1-855-Cox-Auto
Get Started
Login

SOLUTIONS
- Solution Overview
- Cox Automotive Deal Central
  
  Be one of the first dealers to experience the technology, insights and guidance from our most powerful retail solution yet.
  Learn More
INTEGRATIONS
RESOURCES
- Resources
- Cox Automotive Deal Central
  
  Be one of the first dealers to experience the technology, insights and guidance from our most powerful retail solution yet.
  Learn More
ABOUT US

Get Started Login

Support
1-855-COX-AUTO

Search

Get Started Login

Home / Auto Industry Insights

Auto Industry Insights

2993_DDC_AT_DIGITAL_Cross_Brand_Display_Social_Assets_V6

Article

NEW Learning Series: From Click to Close

As you know, most vehicle purchases in today’s times start out with a single click. And whether that click comes from an email, popup ad, or a vehicle listing – you have the opportunity to capture the…

DDC23-0186_Content-Support_Blog-Header_Google-Analytics_1200x800_v1

Article

Dealer.com’s Google Analytics 4 Quick Reference Guide  

As a founding member of the Automotive Standards Council (ASC), Cox Automotive is committed to helping set a standard groundwork for the ongoing implementation and adoption of Google Analytics 4 (GA4)…

Filter By:

Topic

Change Management
Consumer Experience
Data & Insights
Data and Insights
Dealer Experience
Digital Retailing
Distance Retailing
Efficiency
EV & Hybrid
Fixed Operations
Industry
Integrations
Inventory
Marketing
Marketing/Advertising
New User Resources
Partnerships
Product
Profitability
Tips & Best Practices

Product

Accelerate My Deal
Advertising
AMP
Digital Retailing
Digital Storefront
Ecommerce
Local SEO
Managed Services
Managed Services: Premium SEO and Premium Content & Creative
My Wallet
Review Widget
Website
Websites

Resource Format

Article
Blog
Case Study
eBook
eBooks
Guide
Info Sheets
Infographic
Press Release
Research
Video
Videos
Webinar

Electric Car Charging

Blog

The Future of EVs: Increasing Consumer Adoption

The electric vehicle surge has been steadily rising. Over one million EVs were sold in 2023, a monumental achievement for EVs in the automotive industry. Fast forward to January 2024, and now there are more than 3.2 million EVs in the U.S. 1 More OEMs are entering the market and different models are being made

2023 CBJ Top 5 Takeaways

Research

TOP 5 TAKEAWAYS FROM THE 2023 CAR BUYER JOURNEY STUDY

Cox Automotive has been conducting the Car Buyer Journey Study for the past 14 years to determine the key changes in consumer buying behavior. The study was conducted from August to September of 2023, with nearly 3,000 respondents who purchased or leased their vehicles within the previous year. CLICK HERE to read our top 5

Noah Lee FLG Feature image

Blog

NADA 2024 – Q&A with Noah Lee

https://youtu.be/w1t9lVtLES4 As NADA 2024 approaches, Noah Lee, Director of Product Consulting for Dealer.com shares a preview of what to expect at the “auto industry event of the year”—plus some tips for networking while you’re at the show. Want to know what else to expect at NADA this year? Check out the new First Look Guide

Car insurance online concept : A man hold smartphone and with checklist car key toy car on table and use laptop check online case of accident

Blog

Increasing Ecommerce Readiness for Ultimate Customer Confidence

Author: Paulo da Silva, VP of Ecommerce Operations In the first installment of our two-part ecommerce blog series, we examined the overarching focus areas that dealers must prioritize to be successful in embracing automotive ecommerce. Let’s take a closer look at what dealers can do today to better position themselves for ecommerce success. The process

Conceptual keyboard – Cookies (red key)

Article

The Cookieless Future has Arrived

As a leading provider of digital marketing solutions for the automotive industry, Cox Automotive has been closely watching and keeping our partners apprised of developments that affect their ability to reach consumers and grow their business.  For nearly two years, we have been anticipating a time when consumers’ desire for web browsing privacy – and

Advertising SME Blog

Article

Progress, not Perfection. How to Take Your Advertising Up a Notch.

Author: Shane Unrein Listen, I get it! Staying on top of all-things advertising can be a daunting task. This is a fast-moving space that seemingly evolves daily. From Google rolling out new campaign-types each quarter, like pMax+, to Meta offering verified business checkmarks that help customers feel confident they’re dealing with a legit brand, all

image represents How Car Consumers are Reshaping the Road Forward

Article

Step by Step: How Car Consumers are Reshaping the Road Forward

Having a digital presence as well as online capabilities is something every auto dealer needs in order to do business in today’s times. However, it’s not just a Field of Dreams scenario – if you build it, they will come. Today’s consumers have specific wants, needs and preferences in how they can purchase cars, and

Article

AWA 2023 Award Winner: Kelley Blue Book® My Wallet on Dealer.com Websites

Kelley Blue Book® My Wallet on Dealer.com websites received the Enterprise Retailing award during the 2023 AWA Awards. Presented by Brian Pasch Enterprises, the AWAs have been a benchmark in the auto industry for recognizing innovative products in technology, design, search marketing, social media, and digital retailing. Kelley Blue Book® My Wallet is an

NADA-2023-Noah-Lee-TL-Blog-Image

Article

See What’s New for the NADA Show 2023

To compete in today’s challenging automotive retail environment, you deserve a data-driven partner who helps create a successful digital marketing strategy with innovative tools and technology. With the NADA Show 2023 just around the corner, Dealer.com has been working hard to bring you new products and enhancements to the products you know and love. Watch

Amplify-Your-Fixed-Ops-Merchandising-to-Find-Hidden-Profits

Blog

Amplify Your Fixed Ops Merchandising to Find Hidden Profits

Dana Ayer, manager of Performance Management at Dealer.com, recently spoke to dealers about how to find hidden profits through fixed ops merchandising

SOLUTIONS

Dealership Websites
Digital Marketing Services
Automotive Marketing Services
Digital Retailing

COX AUTOMOTIVE

Integrations
About
Careers

RESOURCES

Resource Center
Client Resources

CONTACT US

Contact Us
Support
Help Center
Request a Demo

HEADQUARTERS

COX AUTOMOTIVE
6205 PEACHTREE DUNWOODY RD.
ATLANTA, GA 30328

Terms of Use
Privacy Policy
Do Not Sell My Info
Responsible Disclosure Policy

© 2025 Dealer.com, Inc. All Rights Reserved.

Follow us on https://www.facebook.com/dealerdotcom/
Follow us on https://www.linkedin.com/company/dealer-com
Follow us on https://www.youtube.com/dealerdotcom/
Follow us on https://twitter.com/DealerDotCom