The pandemic drastically changed the habits and expectations of car buyers. With shoppers spending more time online, it’s becoming harder to differentiate your business from the dealers down the street. To keep customers—and their dollars—coming your way, you’ll need to adapt and implement new digital shopping experiences that your competitors can’t match.
During this session, we’ll share key insights and best practices for creating easy, fast and frictionless car buying processes. You’ll also learn how to market and communicate those experiences with a multi-channel digital marketing strategy.