In the dynamic landscape of digital marketing, staying ahead of the curve is essential. Enter Dealer.com’s Campaign Widget, your secret weapon for effortlessly promoting specials and delivering relevant content to your website visitors. Imagine a world where you can bid farewell to the hassle of editing graphics for various devices, juggling multiple platforms, and navigating ever-changing regulations. The … Continued


Dealer.com + ActivEngage Partnership

Integrated Messaging Software for Unparalleled Customer Experiences ActivEngage Messaging Software revolutionizes your website by effortlessly integrating live messaging, providing endless opportunities for customer engagement. This integration goes beyond the surface, as it is intricately woven into the entire Cox Automotive suite of web applications and services, ensuring a comprehensive approach to digital customer experiences. Imagine … Continued



Better Reach. Better Results. Find more buyers everywhere and own every critical moment with first-party consumer intelligence from the largest automotive ecosystem. Data that delivers. REQUEST A DEMO Complete the form to request your demo. Put Cox Automotive data to work for you Cookies are going away, but not your ability to target consumers. Reach … Continued


Unmatched Customer Service: Your Partner at Dealer.com 

Whether you require immediate technical support or long-term advisory for more complex issues, our dedicated customer service team is always available.   At Dealer.com, our top priority is helping customers overcome their challenges. You can get guidance whenever you need it, and we’ve made substantial investments in assembling a team of experts with unparalleled expertise … Continued

Enhance Your Digital Marketing Strategy: Key Insights from the 2023 Car Buyer Journey 

The automotive industry is constantly evolving. To keep up with the changing demands of the industry, the annual Cox Automotive Car Buyer Journey (CBJ) allows dealers and OEMs to stay informed about the state of car buyer satisfaction with the overall vehicle shopping and buying experience.   The 14th annual Car Buyer Journey study was … Continued

Where Convenience Meets Choice: The Power of Flexibility 

The online shopping landscape has changed. The era of flexible car buying options is here and dealerships must adapt to meet evolving consumer preferences.   Across the internet, today’s online shopping experience allows consumers to effortlessly add groceries to their online carts and pick them up at the store or have them delivered. It’s all about … Continued


Cox Automotive has been conducting the Car Buyer Journey Study for the past 14 years to determine the key changes in consumer buying behavior. The study was conducted from August to September of 2023, with nearly 3,000 respondents who purchased or leased their vehicles within the previous year. CLICK HERE to read our top 5 … Continued

2023 CBJ Top 5 Takeaways


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