The pandemic accelerated the rate of consumer adoption for many online shopping experiences, from ordering takeout to buying groceries. Automotive retail was no exception as car buyers showed increased interest in shopping and purchasing cars online. In this session, we’ll discuss the new and evolving expectations of your digital retail shoppers. You’ll learn how to adjust your processes, make better customer connections, and close more deals. For example, we’ll teach you how to send shoppers links that they can use to build their own deals and how you can complete those deals with eContracting.
Find your buyers everywhere and own every moment
Grow revenue and relationships with insights and strategy powered exclusively by Dealer.com and Cox Automotive. Deliver the right message to the right consumers at the right time and come out ahead of the competition.
Better data. Better results.
increase in VDP views2
higher form conversion rate2
More likely to pencil a deal2
Take a Self-Guided Tour
Create a custom demo to see how Dealer.com helps you deliver personalized, data-driven marketing that drives better customer experiences and better revenue.
Dealer success stories
From websites to strategy, we partner with more than half of all franchised dealerships to help them increase customer acquisition, sales and satisfaction. Check out their stories and find out how we’ve partnered to help them achieve impressive success.
Seismic shifts are reshaping the automotive digital-marketing and retailing landscapes. With consumer privacy and seamless user experiences now a highest-level priority, it’s critical for dealers to understand the data and insights available to them – and ensure they’re integrating those insights into their marketing efforts.
Learn about website marketing best practices, key Cox Automotive integrations, and other actions you can take to amplify your fixed ops messaging to find more profits.
Get Started Today
Connect with a Dealer.com representative by calling 888.717.9390 or by completing the form.
Complete the form to Request your demo.
12020 Cox Automotive Car Buyer Journey Study.
2Statistics based on a Dealer.com study of 524 franchise dealers who subscribed to Experience Optimization over a six-month period from Jan 2020-June 2020. We compared visits where shoppers were exposed to personalized content versus visits where they were not.