Find more buyers everywhere and own every critical moment, so you can sell more cars more profitably and deliver a superior dealership experience.²
Nearly 2 out of 3 shoppers want to complete more of the process online compared to their last vehicle purchase. With Accelerate My Deal, shoppers can choose to complete buying steps online or in your dealership. It’s an intuitive experience that takes the complexity out of car buying, builds trust, and results in more profitable deals and satisfied customers.
faster close rate
Internet leads from Accelerate My Deal on average closed 36% faster than other internet leads.7
higher front-end gross profit
More Likely to Submit a Lead
higher form conversion rate
Higher Close Rate than Other Lead Sources
Higher Gross Profit per Lead
Cole Frankman, Chief Operating Officer, Frankman Motor Company
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1 Source: 2020 Cox Automotive Digitization of End-to-End Retail Study
2 Cox Automotive Product Analytics. Cox Automotive Digital Retailing Lead to Close Analysis using VinSolutions sales data for period beginning January 1 through December 1, 2020. Analysis performed January 2021.
3 Comparison of visits with vs. without Accelerate My Deal activities, Dealer.com hosted websites. Sessions with Accelerate My Deal activity, on average, visit 1.5 more VDP, 5.5 more pages, and are 5 times more likely to submit a form than sessions that view a VDP but do not have any Accelerate My Deal activity. Data from Jun–Dec 31, 2020
4 Cox Automotive Product Analytics. A study of 46 dealerships using Accelerate My Deal experience on their Autotrader and Kelley Blue Book Listings, from December 18, 2020 through April 18, 2021.
5 Cox Automotive Product Analytics. Accelerate My Deal Lead to Close Analysis using VinSolutions sales data. Accelerate My Deal leads saw 46.4% higher conversion than non-Accelerate My Deal leads across AT/KBB and dealer websites combined. Data from Jan 1–Dec 1, 2020.
6 Cox Automotive Product Analytics. Accelerate My Deal Lead to Close Analysis using VinSolutions sales data. Data from 2020-Nov 2020. Analysis performed January 2021.
7 Data sourced from VinSolutions CRM dealers from 7/1/2020 to 7/1/2021. Analysis performed October 2021.
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