Engage more buyers with Advertising.
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Retargeting and Display.
Promote your inventory and services by delivering cost-efficient, effective, and attractive digital ads to potential buyers wherever they browse online, influencing their decisions throughout their path to your showroom. Target the right shopper with the right message.
Paid Search
Capture prime real estate on search engines with the most compelling ad copy, while ensuring you spend the right amount of your budget marketing the right vehicles. Only Dealer.com uses vAuto data to filter inventory for advertising through Paid Search. We also dynamically adjust your ad copy based on how your vehicles are priced within the market.
Social Advertising
Capture demand from local in-market audiences browsing Facebook with targeted inventory ads that are dynamically created and served in the Newsfeed. Each dynamic ad unit is customized for each shopper, showing the cars they are most interested in. Retarget shoppers that have visited your website or target new, in-market shoppers, driving them directly to your VDPs.
Video Advertising
Our turnkey Video Advertising solution puts your offers in front of shoppers browsing Facebook and YouTube and provides the flexibility to customize your marketing messages as often as your needs change. Enjoy barrier-free access to high-quality video assets and advertising services, agency-grade production, and a variety of video advertising options to address your marketing goals.
Advertising Strategy
Drive, measure and enhance your performance through strategic collaboration. Our teams proactively partner with you to create a custom strategy that drives results for your dealership. Once your campaigns are underway, dedicated Digital Strategists monitor them closely, optimizing for results and providing detailed monthly insights and recommendations. Dealer.com Advertising analytics data is dynamic and accurate, giving you the clearest picture of how your advertising campaigns are driving traffic and conversions from one centralized hub.