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Guide

2025 Compliance Guide

Get ahead of your dealership’s compliance obligations by downloading a reference guide featuring best practices, tips, and more. Fill out this form to access your free copy.

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Article

Maximize Your Dealer.com Account: Unlock Enhanced Performance with VinSolutions Integrations

Connect Cox Automotive’s full suite of dealership solutions to elevate customer experiences, improve sales, and exceed business goals. Generate more online leads with exclusive, connected Cox Automoti…

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Article

What Shoppers Want: Convenience, Choice and Flexibility

As the digital age continues to advance at lightning speed, consumer preferences are evolving just as quickly. Understanding these shifts is crucial in providing an excellent customer experience while driving business success. Based on insights from the Cox Automotive 2023 Digitization of Car Buying Study, it becomes evident that convenience, choice, and flexibility are paramount

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Blog

Optimize your website to drive customer engagement and conversions

We are committed to partnering with our clients to provide a best-in-class website user experience and have created a comprehensive playbook sharing just how. Discover key metrics for website performance, learn how to assess your site’s status, and explore strategies to enhance user engagement. The playbook spells out how you can maximize the value of

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Infographic

UNLOCKING SEAMLESS CONTENT PROMOTION WITH DEALER.COM’S CAMPAIGN WIDGET

In the dynamic landscape of digital marketing, staying ahead of the curve is essential. Enter Dealer.com’s Campaign Widget, your secret weapon for effortlessly promoting specials and delivering relevant content to your website visitors. Imagine a world where you can bid farewell to the hassle of editing graphics for various devices, juggling multiple platforms, and navigating ever-changing regulations. The

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Infographic

Dealer.com + ActivEngage Partnership

Integrated Messaging Software for Unparalleled Customer Experiences ActivEngage Messaging Software revolutionizes your website by effortlessly integrating live messaging, providing endless opportunities for customer engagement. This integration goes beyond the surface, as it is intricately woven into the entire Cox Automotive suite of web applications and services, ensuring a comprehensive approach to digital customer experiences. Imagine

Article

Where Convenience Meets Choice: The Power of Flexibility

The online shopping landscape has changed. The era of flexible car buying options is here and dealerships must adapt to meet evolving consumer preferences. Across the internet, today’s online shopping experience allows consumers to effortlessly add groceries to their online carts and pick them up at the store or have them delivered. It’s all about

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Blog

NADA 2024: A Sneak Peek into Dealer.com’s Website Enhancements

At Dealer.com, we firmly believe the quality of your leads is directly tied to the effectiveness of your website. We are committed to continued enhancement our core solution, ensuring that your digital storefront is: Designed to deliver results. Personalized with elements that shoppers expect. Developed with a mobile-first mindset and optimized for any smart device.

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Article

The Cookieless Future has Arrived

As a leading provider of digital marketing solutions for the automotive industry, Cox Automotive has been closely watching and keeping our partners apprised of developments that affect their ability to reach consumers and grow their business.  For nearly two years, we have been anticipating a time when consumers’ desire for web browsing privacy – and

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Blog

See What’s New for NADA 2024

To compete in today’s challenging automotive retail environment, you deserve a data-driven partner who helps create a successful digital marketing strategy with innovative tools and technology. With the NADA Show 2024 just around the corner, Dealer.com has been working hard to bring you new products and enhancements to the products you know and love. Bringing

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Article

Staying a Step Ahead in a Cookieless Future with First-Party Data

Autotrader, Dealer.com and ESNTIAL Teams As the majority of us know, there are really big benefits to both having and collecting first-party data for your business. Think of your contacts, your customers, your leads, your website, your insights, your predictions… Everything that you have been collecting since the day your doors first opened and website

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Article

Dealer.com Recognized as a Google Premier Partner

This month, Google recognized the achievements of top-performing digital marketing partners across the globe by awarding Premier Partner status as part of the Google Partners program. As the industry’s leading automotive digital marketing agency for dealerships across the United States and Canada, Dealer.com has achieved 2023 Premier Partner status in the Google Partners program. The

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