1m Read Blog See how the new Specials Campaign Manager simplifies specials creation. Dealer.com’s new Specials Campaign Manager simplifies the promotion of specials on dealer websites. See how it works! With just a few clicks, this free feature automatically creates and deploys specials to slideshows, listings pages, and coupon pages! Read More
3m Read Dealer.com Awarded Bing Growth Hacker of the Year Burlington, Vt., June 4, 2018 – Dealer.com was named the Bing Growth Hacker of the Year, recognizing the company’s continued investment in engineering initiatives throughout the year to strengthen its connectivity and ability to grow successful advertising campaigns with Bing. Leveraging its powerful advertising platform, built for scalability, Dealer.com included Bing in the media plan Read More
3m Read Blog What Dealers Need to Know About Google’s Mobile Page Speed Announcement Google recently announced that in July 2018, the mobile algorithm* for ranking websites will start using page speed as a ranking factor. While this news isn’t a shock to the industry or most digital solution providers (Google started talking about it years ago) the announcement provides a go-live timeframe, which will allow your dealership to Read More
4m Read Dealer.com Awarded TAG Certified Against Fraud Seal, Reinforcing Automotive Industry Leadership in Ad Fraud Prevention Burlington, Vt., April 10, 2018 – Premier digital marketing partner Dealer.com has joined a group of elite companies to earn the TAG Certified Against Fraud Seal from the Trustworthy Accountability Group (TAG), becoming the first and only automotive-specific digital advertising company to carry this highly coveted designation. “We’re proud of the steps we’ve taken at Dealer.com Read More
1m Read Blog Learn how Kerbeck Subaru enhanced their social media marketing strategy with Dealer.com Managed Social. Kerbeck Subaru recognized the need to strategically enhance their social media marketing strategy. Learn how a partnership with Dealer.com‘s Managed Social team helped them take their social media presence to the next level. Download the Case Study Read More
4m Read Dealer.com Receives Five Automotive Website Awards at NADA LAS VEGAS, March 26, 2018 – Dealer.com®, a Cox Automotive brand, received five Automotive Website Awards from the PCG Consulting Group at the 2018 National Automotive Dealers Association (NADA 2018) Convention & Exposition in Las Vegas. The Automotive Website Awards honor the best in the automotive digital marketing industry for the year. “Today, consumers and Read More
1m Read Blog Dealer.com Data-Driven Digital Advertising Dealer.com acts as your dealership’s very own automotive advertising agency, making it possible to influence consumer demand at every stage of today’s digitally-driven shopping process. Integrated ad campaigns use advanced data-targeting capability to reach likely in-market buyers across paid search, display, social and video channels. It’s an advertising solution that is innovative, efficient and effective. Read More
5m Read Dealer.com Experience Optimization and Compass Advertising Take Center Stage at NADA 2018 Dealer.com Experience Optimization and Compass Advertising Take Center Stage at NADA 2018 Burlington, Vt., March 20, 2018 – Success in today’s automotive shopping environment requires the ability to consistently reach and influence consumer demand at every stage of an increasingly fast-paced digital buying cycle. Building on its 20-year history of delivering innovative digital marketing solutions that Read More
3m Read Cox Automotive 2018 Dealer Satisfaction Awards Cox Automotive Brands Nab High Honors In 2018 Dealer Satisfaction Awards Cox Automotive brands recognized by auto dealers in 10 categories ATLANTA, March 6, 2018 – With awards season in high gear, Cox Automotive stepped into the spotlight, winning recognition across 10 different award categories in the DrivingSales’ 2018 Dealer Satisfaction Awards. Determined by the Read More
3m Read Blog A Strategic Approach to Facebook Algorithm Change Over a decade ago, Facebook launched the News Feed with the purpose of connecting people with friends and family. Since then, business pages and advertising efforts have exploded into the Facebook arena, resulting in frequent and drastic changes in the way content is delivered to users. Consequently, users have reported that their News Feeds are Read More