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Blog

Where is Automotive Ecommerce Today?

Author: Paulo da Silva, VP of Ecommerce Operations The idea of consumers buying their vehicle completely online used to sound like a crazy idea, right? As the automotive industry has evolved—and quite frankly online shopping in general—the desire and capability to buy vehicles completely online has taken the automotive industry by storm. Let’s take Mark.

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Blog

The Step-by-Step for Modern Dealers

In today’s times, it’s no longer enough to just collect data and use digital retailing tools. It’s time to make a step-by-step plan to activate and leverage them to empower your sales, retain customers and increase new business for the digital future.

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Blog

Connecting your Marketing Solutions

Your blueprint for better-connected digital marketing is just a click away. In today’s crowded online space, it is difficult to break through the noise to reach the right consumer, with the right message, at the right time while also giving shoppers the ability to find and purchase your vehicle as quickly as possible.

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Article

Staying a Step Ahead in a Cookieless Future with First-Party Data

Autotrader, Dealer.com and ESNTIAL Teams As the majority of us know, there are really big benefits to both having and collecting first-party data for your business. Think of your contacts, your customers, your leads, your website, your insights, your predictions… Everything that you have been collecting since the day your doors first opened and website

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Article

Noah Lee Education Series: KBB My Wallet

At Cox, we’re all about creating a frictionless, end-to-end experience for customers. And with so many Cox Automotive solutions, we strive to create valuable connections between our solutions to deliver dealers and consumers real value. That’s why we believe Cox Automotive marketing solutions—Dealer.com, Autotrader, and Kelley Blue Book— just work better together. One valuable connection

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Article

Dealer.com Recognized as a Google Premier Partner

This month, Google recognized the achievements of top-performing digital marketing partners across the globe by awarding Premier Partner status as part of the Google Partners program. As the industry’s leading automotive digital marketing agency for dealerships across the United States and Canada, Dealer.com has achieved 2023 Premier Partner status in the Google Partners program. The

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Blog

See what’s new: The latest digital marketing solutions

And that’s a wrap for the NADA Show 2023! Thanks for stopping by the Dealer.com booth and demoing our latest innovations. Dealer.com does more than provide websites, we’re the premier end-to-end digital marketing solution for your automotive dealership. And whether you are current or new Dealer.com customer, now is the time to get started on

Article

AWA 2023 Award Winner: Kelley Blue Book® My Wallet on Dealer.com Websites

Kelley Blue Book® My Wallet on Dealer.com websites received the Enterprise Retailing award during the 2023 AWA Awards. Presented by Brian Pasch Enterprises, the AWAs have been a benchmark in the auto industry for recognizing innovative products in technology, design, search marketing, social media, and digital retailing. Kelley Blue Book® My Wallet is an

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Article

What does Cookieless Future mean to Dealer.com Dealers

Cookieless Futures One of the many benefits of digital marketing is the ability to track and measure. Tracking has always allowed marketers to optimize the consumer experience and better understand behaviors to deliver more relevant messages. There are changes coming to how we track and measure online behavior, and you may have already heard about

Blog

Review Widget Update

You may see a change in the Review widget for your Dealer.com website.

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