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HTTPS-Security

Blog

Padlock Power: Why You Should Secure Your Website with HTTPS

Want to buy something online? Great! Just make sure you see a little padlock icon next to the URL field of the web address from which you want to buy. Never noticed that padlock? Try this: open up Chrome, Firefox, or Safari to name a few, go to Google and type “autotrader” in the search

2016WebTrafficData

Blog

How 2016’s Web Traffic Data Highlights the Importance of High Quality Digital Shoppers

If there’s one thing 2016 taught us, at least in terms of automotive digital shopping data, it’s that quality, not quantity, car shopper traffic is everything. We pulled data from across the Dealer.com dealer network to analyze website traffic amounts by day, month, and time of day in 2016. The results were not necessarily surprising

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Blog

Maintaining Control of Online Retail Starts with Understanding Digital Body Language

At the just-concluded NADA 2016 Trade Show, Cox Automotive Vice President of Digital Retailing Mike Burgiss spent much of the show discussing online sales concepts and trends with dealers and managers. He also hosted two detailed workshops about how dealers can maintain control of online retail – while at the same time providing the type of

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Blog

How Quick Service and Fulfillment Are the Future for Online Auto Parts Retailers

The online parts market is more competitive than ever, and pretty soon price won’t be enough to keep you ahead. With so much choice, customers can afford to be picky. That’s why customer service and fulfillment speed will become increasingly important in the future of auto parts retailers. So what can you do to keep

Blog_051815_FINAL

Blog

Six Ways for Internet Managers to Look Beyond Leads

Focusing too heavily on traditional leads provides a limited picture of a dealership's digital effectiveness. Read on to discover how to interpret and convert on the digital data that matters most.

Blog

April Auto Retail Trends to Help Inform Your Summer Sales Strategy

SUV sales and mobile shopping were on the rise in April. See what this can mean for your dealership come summer's busy shopping season.

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Blog

Eight Reasons to Sell Auto Parts Online

Dealer.com welcomes guest blogger Ibrahim Mesbah, CEO of Revolution Parts, part of the Dealer.com Certified Provider Program. Today’s consumers expect the ability to research and buy anything online, at any time, on any device. With the continuous rise of online shopping, it’s no surprise that more and more buyers are purchasing factory auto parts online.

support-1

Video

Understand the Philosophy behind Dealer.com Client Services

Watch the video to understand what a culture of partnership means, and to see how clients are at the core of every decision. Contact a Dealer.com representative to learn more about Dealer.com Client Services: [xyz-ihs snippet=”contact-us-promo”]

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