6m Read Blog Why Brand Authority Signals Matter Marketing in the Age of AI Answers Traditional search is still doing a lot of work for dealerships. Rankings, keywords, technical SEO, and traffic still matter. But shoppers are also beginning to use AI-powered tools like ChatGPT, Google Gemini, and AI Overviews to ask more direct questions: In those moments, the shopper may not start Read More
5m Read Blog When Innovation Leads, Performance Follows A closer look at how Dealer.com is turning AI into real dealer outcomes The automotive industry is not slowing down, and expectations for dealers are rising just as quickly. New search behaviors, evolving shopper expectations, and rapid advances in AI are reshaping how customers discover, evaluate, and choose their next vehicle. Innovation alone is not enough. Real performance comes from applying it Read More
1m Read Guide Content & Creative That Drives Dealer Growth Explore how Dealer.com’s Managed Services content and creative solutions turn strategy into performance. This lookbook highlights real dealership examples, from website visuals and promotions to service and fixed ops creative – designed by automotive specialists to attract shoppers, reinforce your brand, and convert visits into action. Read More
4m Read Blog The New Era of SEO: Why Dealers Need a Whole-Site Strategy Now Search is changing faster than ever. With AI-generated answers, evolving map pack algorithms, and voice assistants shaping how shoppers find dealerships, SEO requires a more robust strategy that strengthens every part of your digital presence. That’s why Dealer.com has unified Premium SEO + Local SEO into one streamlined, future-ready solution engineered for full-site visibility, stronger performance, and simplified value. This new model combines the most impactful elements Read More
1m Read eBook Unlock the Power of AI for Your Dealership Performance. Personalization. Presence. Discover how Dealer.com’s AI-powered platform is transforming automotive retail with our AI lookbook—helping dealerships like yours get found, engage more shoppers, and drive measurable results. What’s Inside: Whether you want to accelerate your digital storefront, optimize your marketing, or future-proof your online presence, this guide gives you the insights and strategies you need to become more comfortable with Read More
2m Read Blog Checklist: How to Evaluate Automotive AI Vendors Summary: Selecting an AI partner isn’t just about technology—it’s about finding a solution that drives measurable results for your dealership. From evaluating capabilities and compatibility to ensuring ROI and innovation, this checklist helps you ask the right questions before you commit. Choosing the right AI vendor is critical for your dealership’s digital transformation. Use this checklist to ensure your Read More
2m Read Take the Lead with Faster Speed For today’s automotive retailers, website speed isn’t just a luxury—it’s a competitive advantage. Dealer.com websites deliver 3.4x faster speeds than the leading competitor,1 helping dealerships capture more leads, convert more shoppers, and close deals with confidence. Read More
3m Read Blog Why CDPs and AI Matter for Dealer.com Customers In today’s digital-first automotive retail environment, personalization isn’t just a nice-to-have—it’s a competitive necessity. That’s why Cox Automotive has invested deeply in building a native Customer Data Platform (CDP) powered by advanced AI, enabling smarter, more efficient, and more personalized experiences across its ecosystem. This integration includes Dealer.com. From Buzzword to Backbone As highlighted by Read More
3m Read Blog Power More Deals with AI-Enhanced Dealer.com and VinSolutions With your Dealer.com website, you connect with customers through personalized shopping, sales, and service experiences —powered by advanced AI. From responsive, data-driven web design to best-in-class shopper insights, you have the tools to create a powerful, customized consumer experience. So how do you drive even more performance? One of the most powerful integrations available for Read More
1m Read Article Maximize Your Dealer.com Account: Unlock Enhanced Performance with VinSolutions Integrations Connect Cox Automotive’s full suite of dealership solutions to elevate customer experiences, improve sales, and exceed business goals. Generate more online leads with exclusive, connected Cox Automotive proprietary data. Interested in learning more? Download our infographic: Read More