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DDC20-0045_Upsell-Campaign_Email-Header_1_600x250_v3 4m Read

The Download on Shifting Consumer Preferences

Have you had a chance to watch the video recording of Dealer Forward Marketing Edition: Shifting Consumer Preferences? If not, we strongly recommend you do! And if you have watched it, you’ll know it covered highly relevant topics for dealers like you, including recent trends in automotive digital marketing and automotive service marketing, and tactics you can use to embrace shifting consumer behavior.   Keep reading to get the highlights from this discussion between Wayne
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dca-__-720×516-s 3m Read

Strong Showing from Cox Automotive Retail Solutions Brands at 2020 Dealers’ Choice Awards Is Testament To Dealer Resilience In The Face of COVID-19

This year, the auto retail industry faced unprecedented challenges that upended long-established business practices. However, shutting doors didn’t mean shutting down for many dealerships, who embraced digital adoption and successfully transformed a century-old industry in just a matter of months. That’s why the recognition of Cox Automotive Retail Solutions brands at the 2020 Dealer’s Choice Awards is especially poignant this summer.
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SRP 4m Read

Dealer.com Launches New SRP Experience To Boost Inventory Search Efficiency

The increase in online car shopping activity demands an upgraded user experience. That’s why Dealer.com is introducing an all-new search results page experience with strategic new upgrades that improve inventory search, browsing and digital tool usage for Dealer.com clients and their customers. Dealer.com’s new search results page (SRP) enhancements help different types of shoppers find the right vehicle faster by guiding them to the critical inventory information they need, and ultimately making it easier for consumers to reach their destination—the vehicle deal page (VDP)—from any device, anywhere.
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