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BETTER WEBSITES
LEAD TO BETTER ENGAGEMENT. 

Create the personalized online experience your customers crave, produce stronger leads, and
drive more conversions using data that delivers. 

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RESULTS – FOCUSED DESIGN

Connect with in-market shoppers everywhere through hyper-personalized sales and service experiences that reduce bounce rate and increase profitability. 

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True Personalization

Connect your inventory and fixed operations with in-market shoppers through an automated, high-performing, personalized website experience.

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Responsive Web Design 

Maximize your inventory accessibility for a user-focused, search engine-optimized experience when shoppers visit your site with any smart device. 

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Specials and Incentives 

Automatically deploy creative featuring OEM incentives via your existing OEM feed or build your own ads and deploy them instantly across your website.   

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Data Driven UX

Ensure your website effectively caters to your customers’ needs with a data-driven approach for more engaging, memorable, and enjoyable experiences.

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Compliance And Accessibility

Compliance and Accessibility 

Deliver a personalized and modern shopping experience to your customers while AudioEye powers cookie preference management, ADA compliance and more. 

Partnership And Accountability

Partnership and Accountability 

Focus on lasting success and make the most of your technology with expert digital marketing consultation from your Performance Manager. 

Seamless
Integrations

Our auto dealership software integrates with other Cox Automotive solutions and third-party car dealer management software. Sharing data across the dealership makes the customer experience seamless and builds trust.

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The power of personalization 

Shoppers exposed to personalized content are more engaged and more likely to buy 

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FAQs

Our websites are designed with cutting-edge technology, offering unmatched customization and seamless integrations to enhance your online presence.

We use responsive design techniques to guarantee a flawless experience on all devices, ensuring your website looks great and functions perfectly everywhere.

Absolutely! Our platform supports integration with a wide range of CRM systems to streamline your operations and improve efficiency.

We provide comprehensive support, including 24/7 customer service and dedicated account managers to assist with any needs.

Resources

Get the knowledge you need to help grow your business and be ready for what comes next.

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On to the Next One: Converting Lead After Lead with Personalization 

Personalizing the shopper experience online gives car shoppers the flexibility and options they’re looking for and helps take them seamlessly from first click to conversion.
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Countdown to Conversion with Vehicle Search Personalization 

With Dealer.com, your dealership ensures shoppers find what they’re looking for on your site no matter how they browse, search or carry their shopping experience from site to site.   How AI-Powered Website Personalization Works  Experience Optimization, also known as Dealer.com’s website personalization engine, works by taking a visitor’s previous shopping activity from Autotrader, KBB.com and
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Close Deals Faster with Personalized Terms 

Our digital retailing tools, like Accelerate My Deal, let car buyers complete as much of their deal online as they want. Provide them with an easy-to-use shopping experience, enhanced by exclusive Cox Automotive data and insights for personalization.  You can help customers move down a personally tailored purchase path from browsing to payment calculation, trade-in
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Gain More Gross Profit Per Deal from Ready-to-Buy Shoppers  

Did you know ready-to-buy shoppers are more likely to convert and bring in an average of $288 more gross profit per deal than other online leads?   The key is to find as many of those shoppers as you can and focus your efforts on getting them down the path to purchase.  One great way to
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Get started with Dealer.com

We’d love to help you optimize your sales and profitability

Take a Guided Demo

Create a personalized demo to see how to accelerate the purchase process and improve sales.

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Talk to a Cox Automotive Rep

Schedule a time to discuss how help you achieve your business goals.

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