Dealer Insights

Your go-to source for industry news, digital marketing best practices, and thought leadership to drive results at your dealership.

Dealer's Guide to Digital Advertising

The Dealer’s Guide to Digital Advertising A guide for building a successful dealership advertising strategy. Download the Guide Dealer.com This is the “Digital First”era. Digital advertising has evolved from a…

03/23/2021
Article

Above and Beyond: The Data Behind Thriving Dealerships

07/13/2021
By Lori Wittman, SVP Dealer Software Solutions, Cox Automotive  Challenges and difficulties breed innovation. It’s through…
Webinar

Stopping Deals from Becoming Leads

07/12/2021
Are the close rates for your digital retailing leads failing to outperform other generic lead…
Case Studies

Downey Hyundai

07/07/2021
As a small, family-owned dealership in the competitive Southern California market, Downey Hyundai has always…
Guide

4 Questions to Improve Your Dealership’s Digital Marketing

06/24/2021
A guide to evaluating your digital marketing strategy to attract customers and close more deals.
Guide

The Dealer’s Guide to Digital Advertising

06/24/2021
A guide for building a successful dealership advertising strategy.
Article

Marketing in a Lean Inventory Environment

06/24/2021
Given today’s inventory shortage challenges, it can be tempting to cut back on advertising. After…
Article

How Effective is Your Digital Marketing Strategy?

06/14/2021
In the new age of online car sales, your digital marketing is more important than ever, and increasingly so. In fact, traditional…
Article

What Does Your Dealership Website Say to Shoppers?

06/08/2021
The look and feel of your dealership’s website matter to your customers. In fact, more than 3 out of every…
Article

Are Negative Reviews Discouraging Your Potential Customers?

06/08/2021
The Customers Are Always Right (Even When They’re Wrong)   Your target audience spends a total…
Article

Creating a Cohesive Digital Retailing Strategy

05/28/2021
As the industry changes to cater to customer preferences for online car shopping, implementing a digital retailing strategy has been…

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