Dealer Insights

Your go-to source for industry news, digital marketing best practices, and thought leadership to drive results at your dealership.


Transform inventory merchandising with’s new Vehicle Deal Pages’s all new Vehicle Deal Pages bring more of the data and information shoppers need and want to the VDP experience, integrating a comprehensive digital retailing workflow and state-of-the-art inventory merchandising. The result keeps customers focused on your inventory. Plus, they look great and are convenient for shoppers on any device.

March 21, 2019

5 Steps to Creating a Great Service Special

January 9, 2020
Drive a more revenue to your service department using Specials Campaign Manager and Experience Optimization.…

Specials Campaign Manager: Group Distribution & Prioritization Now Available

November 15, 2019
By Marissa Coolidge, Product Delivery Manager – Websites This fall, our engineers released some…

Turn Details Into Deals

November 7, 2019 engineers use A/B Testing to inform design and boost lead conversion on the new…

Spotlight on Accessibility

October 24, 2019’s Head of User Experience answers your questions on this hot topic.  With the number…

Digital Retailing: Key Trends to Watch and Actions Dealers Can Take

March 21, 2019
The car-buying experience is in need of change and the process length is just the…

What You Need to Know About Google My Business and Store Visit Tracking

December 3, 2018
Google My Business (GMB) has long been one of Google’s key tools for business listings.…

Learn about the impact of advertising fraud and discover how you can protect your digital investment.

October 12, 2018
If you’re employing digital advertising in your marketing strategy, you know what a powerful tool…
Case Studies

Carl Cannon Holistic Digital Marketing Strategy with

October 9, 2018
Carl Cannon Chevrolet Buick GMC needed a strategic, transparent advertising and SEO partner to help…

Learn about’s strategic approach to advertising best practices.

September 17, 2018
In today's digitally driven world, it's more important than ever for dealers to maximize the…

Learn the Keys to Effortless Website Personalization

September 14, 2018
Discover Specials Campaign Manager and Experience Optimization   Colby LeFevre,'s Senior OEM Product Manager,…



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