COMPONENTS & MODULES
— Heroes —
1920 × 920 – Desktop
1024 × 1366 – Tablet
414 × 736 – Mobile
Home Hero
Interior hero with headline, body copy and CTA.
Websites Hero
Interior hero with headline, body copy and CTA.
BETTER WEBSITES LEAD TO BETTER
ENGAGEMENT.
Your leads are only as good as the website that produces them. Create the personalized experience your customers crave and drive more conversions.
Data that delivers.
OEM Hero
Hero section with headline, body copy , CTA, number counter, and image.
higher form conversion rate²
more engagement with personalized content¹
Your digital marketing is now even better.
New enhancements to your digital marketing website package with Dealer.com mean even better results.
— Common —
1492 × 920 – Desktop
1024 × 1366 – Tablet
414 × 736 – Mobile
Feature Module
Prominently featured content on the site, included a headline, body copy, CTA and large image/video.
Example 1
Take a self-guided tour.
Create a custom demo to see how Dealer.com helps you deliver personalized, data-driven marketing that drives better customer experiences and better revenue.
Create a custom demo to see how Dealer.com helps you deliver personalized, data-driven marketing that drives better customer experiences and better revenue.
Example 2
Analyze your website metrics.
Learn how to use your digital storefront metrics to your greatest advantage.
Example 3
Personalize Every Experience
Create a personalized digital shopping experience that includes inventory and fixed operations recommendations, powered by insights only available from Cox Automotive.
Stat Module
Display multiple statistics in a section.
Example 1
BETTER EXPERIENCE.
BETTER BOTTOM LINE.
Example 2
Proven to drive dealership results.
Experience Optimization is now included in all digital marketing website packages, which means you can offer a personalized experience to every customer that makes them feel known and at home.
more likely to pencil a deal1
Video Module
Display one or two video embeds in a block.
Connected Video Advertising
Expand your video marketing reach to wherever in-market shoppers are watching Connected TVs and over-the-top media channels. With advanced targeting, Connected Video delivers optimal relevance along with transparent reporting that includes view-through metrics, which reveal whether a customer took a desired action after viewing. Control what your prime audience sees and generate sales opportunities on any device or network.*
— Collapsible —
1492 × 920 – Desktop
1024 × 1366 – Tablet
414 × 736 – Mobile
Accordion Module
Prominently feature info on the site, including a headline, body copy, CTA and image.
— Grids —
1492 × 920 – Desktop
1024 × 1366 – Tablet
414 × 736 – Mobile
MULTICHANNEL ACCESS Module
Up to 3 columns highlighting various products.
Example 1
Reconnect with consumers who have previously visited your website as they browse content across the web with more relevant and personalized ads.
As Google SMB Premier and Bing Elite SM partners, we’ll help you capture prime real estate on search engines with compelling ads bolstered by vAuto real market data or Xtime service pricing.
Drive in-market shoppers to your dealer website from social media platforms, including Facebook, Instagram, and Pinterest.
Example 2
McGovern Automotive Group
McGovern Automotive Group is the largest dealership group serving Boston and Long Island and the leading dealer seller at Manheim New England. The group has grown steadily despite industry-wide inventory shortages and credits its success in large part to Dealer.com. Each dealership site was built with the solution’s insights to perform and drive results.
Downey Hyundai
As a small, family-owned dealership in the competitive Southern California market, Downey Hyundai has always had to think creatively to bring in new customers and keep pace with competitors, which include two larger Hyundai dealerships close by. The collaborative, all-in-one approach to digital marketing has paid off.
Carl Cannon Chevrolet Buick GMC
Carl Cannon Chevrolet Buick GMC needed a strategic, transparent advertising and SEO partner to help them create and execute a holistic digital marketing strategy. Learn how a partnership with Dealer.com helped them increase traffic and sales for their dealership.
Example 3
You say you want a revolution.
An industry-wide movement is taking place. Dealerships who resist or do not get onboard are at risk. How do dealers embrace this revolution and make the right marketing changes to support the current landscape?
What consumers want from a digital shopping experience.
Why are some digital shopping experiences more successful than others? What motivates consumers to move through the digital shopping experience with one dealership and drop off with another? These are complicated questions with more than one answer, but in the end it all comes down to the consumer experience.
Case study: The numbers don’t lie.
Collaborative digital marketing expertise from Dealer.com puts Southern California Hyundai dealer on a path for growth.
— Navigation —
1492 × 920 – Desktop
1024 × 1366 – Tablet
414 × 736 – Mobile
Jump Nav
Navigation for subsections/subpages. Set in Page sidebar settings
Posts Module
Display 3 recent posts, or 3 posts of your choosing.
Unmatched Customer Service: Your Partner at Dealer.com
Whether you require immediate technical support or long-term advisory for more complex issues, our dedicated customer service team is always available. At Dealer.com, our top priority is helping customers overcome their challenges. You can get guidance whenever you need it, and we’ve made substantial investments in assembling a team of experts with unparalleled expertise in Dealer.com products, ready to provide guidance whenever you need it. Our commitment to customer success is evident: 80% OF ALL CASES RESOLVED WITHIN 48 HOURS. 97% CONSUMER SATISFACTION WITH OUR CALL CENTERS. From assisting with questions about your website, to fixing a problem with a customer record, we are one call, form submission, or email away. Here are three convenient ways to get in touch with our customer service team. 1: Give us a call. Contacting us by phone is the most preferred and fastest method for connecting and resolving issues. Our call center consistently receives high satisfaction ratings, demonstrating our commitment to delivering exceptional service. CALL SUPPORT 1-888-895-2994 NEW! You can now conveniently connect with support for any Cox Automotive brand or solution using a dedicated phone number. While the existing Dealer.com number above will remain active, you can now funnel all
Enhance Your Digital Marketing Strategy: Key Insights from the 2023 Car Buyer Journey
The automotive industry is constantly evolving. To keep up with the changing demands of the industry, the annual Cox Automotive Car Buyer Journey (CBJ) allows dealers and OEMs to stay informed about the state of car buyer satisfaction with the overall vehicle shopping and buying experience. The 14th annual Car Buyer Journey study was released earlier this year, based on nearly 3,000 respondents who purchased or leased vehicles in the previous year. It sheds light on two significant points: 1.) The industry is NORMALIZING, and 2.) Dealers and third-party aggregators are RESILIENT. While we all might define ‘normal’ differently, particularly because of inflation, record profits, inventory fluctuations, and rapid digitization, we may finally be transitioning from those not so ideal times into a more stable place. The CBJ findings mark a turning point. Let’s explore the top 5 takeaways from the study and how they can contribute to enhancing your digital marketing strategy. #1: Vehicle Ownership is Not Going Anywhere 91% of consumers told us they intend to use their own vehicle as their primary mode of transportation in the future, up significantly from 2018 (77%). With ride sharing and vehicle subscription trending in the last
Where Convenience Meets Choice: The Power of Flexibility
The online shopping landscape has changed. The era of flexible car buying options is here and dealerships must adapt to meet evolving consumer preferences. Across the internet, today’s online shopping experience allows consumers to effortlessly add groceries to their online carts and pick them up at the store or have them delivered. It’s all about choice and convenience, and increasingly they expect a similar flexible retailing experience when shopping for cars. As a first step, embracing an omnichannel strategy can help encourage consumers to rethink their car shopping journey. At Cox, we define omnichannel as not limiting the shopper to choosing an online or offline experience. A consumer can begin their deal online, take it offline, and even go back online again, moving freely between the two to complete their deal. According to the 2022 Cox Automotive Digitization of End-to-End Retail Study, 92% of shoppers say they will complete their next vehicle purchase entirely online or through a combination of online and in-store. We see trends toward omnichannel because consumers still want the choice to talk with a person at the dealership to learn some of the cars’ features, do a test drive, and understand their finance options. Regardless of
Form Module
Example 1
Complete the form to request your demo.
"*" indicates required fields
Get started today.
Connect with Dealer.com.
Example 2
Complete the form to request your demo.
"*" indicates required fields
Get started today.
Connect with Dealer.com.