Lean Inventory Playbook
A practical guide for aligning dealership strategies with inventory shortages.
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Dealer.com
Marketing during the current lean inventory environment can help your dealership sustain short- and long-term success, and prevent you from having to play catch-up down the road.
In this playbook, you’ll learn how to evolve your dealership’s marketing strategy to:
- Increase brand awareness
- Source and sell more used vehicles
- Keep your dealership top of mind
- Bring in pre-order customers
- Fill the advertising void left by other dealers