Who is Dealer.com?
Take a Look Inside Dealer.com
The Dealer.com platform provides our clients with tools for content management, online advertising, lead management, inventory marketing and performance analytics. Our superior technology combined with a holistic approach to service and suppport has established Dealer.com as the leader in the space.
Exemplary Service
We recognize that creating groundbreaking technological tools is not enough. Servicing our customers so they can optimize the use of these tools is essential. Every one of our dealers has a dedicated account manager and a back-up team of search engine marketing and website experts to help them get the most from their Dealer.com program.
Why We Exist & Why You Should Choose Dealer.com
Dealer.com started in 1997, when company founder and CEO Mark Bonfigli was operating a New England-based retail dealership called EARTHCARS. As a dealer, Mark understood the need for more measurable and effective marketing programs and recognized the opportunity to connect with buyers on the burgeoning Internet.
Early on, Mark realized that a comprehensive online strategy including an innovative website would be pivotal for success online. Designing from a dealer’s point of view, he understood the importance of generating leads; search engine optimization; user-friendly customer and lead management tools; and highly detailed, but easy to use, analytical tools. The Dealer.com platform philosophy was born.
Since then, Dealer.com has created thousands of automotive websites and provided its products and services to dealerships throughout North America, helping them to generate the maximize ROI from their advertising and marketing programs. Dealer.com continues to grow as more dealers recognize that collaborating with us is a cost-efficient way to take their dealership to an entirely new level of success.
Because we want to operate at our maximum capacity, the Dealer.com culture is one that favors a healthy lifestyle and we believe in doing our part to maintain environmentally sustainable business practices.
Our Burlington-based headquarters comprise a 63,000 square foot revitalized building that is certified by the Leadership in Energy and Environmental Design (LEED) Green Building Rating System™, which encourages the global adoption of sustainable green building and development practices. In addition to utilizing solar-powered lighting, we have a sports complex that features an indoor tennis and basketball court, full gym with cardio and strength training equipment, and even a state of the art ping-pong table!
Client Testimonials
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It was important that we aligned ourselves with a company that’s predicting the future.
Alan Krutsch, Walser Auto Group -
Dealer.com has lived up to every one of their promises.
Mitchell Brenner, Precision Acura -
The TotalControl DOMINATOR package really seems like the best automotive pay-per-click tool that I have discovered to date.
Brian Pasch, Pasch Consulting Group -
We depend very heavily on the SEO team at Dealer.com to ensure that our goals accomplished as it relates to where we show up in the search engines.
Jana Kusin, Gillman Auto Group -
For dealers who want to compete using SEO, they don’t need to build outside microsites for content anymore. They can do it right inside the Dealer.com platform.
Brian Pasch, Pasch Consulting Group
Downloads and Information
Contact Us
Have questions? Just ask. Call to talk to a Dealer.com specialist.