Dealer Insights

Your go-to source for industry news, digital marketing best practices, and thought leadership to drive results at your dealership.


Transform inventory merchandising with’s new Vehicle Deal Pages’s all new Vehicle Deal Pages bring more of the data and information shoppers need and want to the VDP experience, integrating a comprehensive digital retailing workflow and state-of-the-art inventory merchandising. The result keeps customers focused on your inventory. Plus, they look great and are convenient for shoppers on any device.

March 21, 2019

Spotlight on Accessibility

October 24, 2019’s Head of User Experience answers your questions on this hot topic.  With the number…

Digital Retailing: Key Trends to Watch and Actions Dealers Can Take

March 21, 2019
The car-buying experience is in need of change and the process length is just the…

What You Need to Know About Google My Business and Store Visit Tracking

December 3, 2018
Google My Business (GMB) has long been one of Google’s key tools for business listings.…
Case Studies

Carl Cannon Holistic Digital Marketing Strategy with

October 9, 2018
Carl Cannon Chevrolet Buick GMC needed a strategic, transparent advertising and SEO partner to help…

Learn the Keys to Effortless Website Personalization

September 14, 2018
Discover Specials Campaign Manager and Experience Optimization   Colby LeFevre,'s Senior OEM Product Manager,…

See how the new Specials Campaign Manager simplifies specials creation.

June 11, 2018’s new Specials Campaign Manager simplifies the promotion of specials on dealer websites. See how…

Discover how to put the right car and the right offer in front of the right shopper with personalization.

June 11, 2018
Keys to Personalization on Dealer Websites The increasing availability of consumer shopping data has made…

Designing VDPs that Drive More Deals

May 4, 2018
Learn how is using UX data and research to define a VDP experience that…

What Dealers Need to Know About Google’s Mobile Page Speed Announcement

April 13, 2018
Google recently announced that in July 2018, the mobile algorithm* for ranking websites will start…

Google’s PageSpeed Insights Tool: Now Updated with Real User Data

February 6, 2018
Google recently made a welcomed update to their PageSpeed Insights (PSI) tool so that it…



Resource Types