Dealer Posts

GA4 Coming Soon: Everything You Need to Know
Last year, Google announced that Universal Analytics will be replaced…

AWA 2023 Award Winner: Kelley Blue Book® My Wallet on Dealer.com Websites
Kelley Blue Book® My Wallet on Dealer.com websites received the Enterprise Retailing award during the…

Amplify Your Fixed Ops Merchandising to Find Hidden Profits
Dana Ayer, manager of Performance Management at Dealer.com, recently spoke to dealers about how to…

Digital Marketing Trends to Watch in 2022
Digital marketing is always changing, and it can be challenging…

Build Brand Awareness at Every Phase of the Buying Journey
Every car shopper’s journey is unique, but a few best…

The Dealer’s Guide to Digital Advertising
A guide for building a successful dealership advertising strategy.

Marketing in a Lean Inventory Environment
Given today’s inventory shortage challenges, it can be tempting to cut back on advertising. After…

Are You Getting Enough Digital Traffic?
In this new world of automotive sales, dealers must constantly…

Advertise with Digital Expertise and Flexibility
The automotive industry is resilient. No matter what headwinds the…

Advertise with Precision and Consistency
While market forces are challenging dealers to invest more wisely, precision advertising connects the right…